Association of Chartered Certified Accountants (ACCA) Certification Practice Test

Disable ads (and more) with a membership for a one time $2.99 payment

Prepare for the ACCA Certification Exam with interactive quizzes and detailed explanations. Get a head start on your success with our comprehensive study tools.

Each practice test/flash card set has 50 randomly selected questions from a bank of over 500. You'll get a new set of questions each time!

Practice this question and more.

What is a key focus of logistics in product placement?

Setting product prices
Determining product features
How resources are obtained and moved
Conducting market research

The correct answer is: How resources are obtained and moved

The correct focus of logistics in product placement is centered around how resources are obtained and moved. Logistics encompasses the planning, execution, and management of the flow of goods, information, and other resources throughout the supply chain. This includes the transportation of products from manufacturers to distribution points and ultimately to the consumer. By effectively managing the movement of products and optimizing the supply chain, businesses can ensure timely product availability, reduce costs, and improve customer satisfaction. Logistics also involves inventory management and warehousing, which are crucial for ensuring that the right products are available in the right places at the right times. The other choices don't align with the primary aim of logistics. Setting product prices is part of marketing strategy, determining product features relates more to product development, and conducting market research involves gathering consumer insights, which are essential but fall outside the logistics realm.